Here is a list of SEO activities that boost video rankings in search engines:
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Duplicate content: video description, titles, text pages
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Content: regular updating, articles with keywords
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Keywords: low volume and high volume, sales from low volume keywords; goal: generate thousands of low volume keywords that bring traffic to the site
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Content update: regular and unique, links to videos, video categories
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Robots.txt
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Link building: links support high volume keyphrases, links point to home page and categories page
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Usability: visible buttons “buy”, video preview, clear purchase process, advanced search on site